Out & About; BLF at the Launch of Eva Mendes for New York & Company!

EvaMNYandCo

She may have gotten her start on the big screen as a sexy siren, but Eva Mendes is a traditional Cuban Mama at heart. Nowhere was this more evident than at the launch of her clothing line, Eva Mendes for New York and Company!

Yours truly along with plus model extraordinaire Asia Monet and The Curvy Socialite’s own Tamara Walker had an exclusive opportunity to view and shop the line at the preview event in New York & Company’s 58th street flagship store in Manhattan. The 55-piece collection, which includes everything from jeans to work wear and accessories, was inspired by Eva’s own vintage-favored style.

Known on the red carpet for her “if you got it, hint it” style, the collection reflects a classic, more demure look than recently seen with other celebrity and celebrity-inspired lines. You will find very little in the way of bodycon dresses or low necklines-and it seems to be exactly the way Mendes would like it, as her collection was designed with her family in mind. “The challenging part of this process was knowing that I had women, especially my sisters, counting on me to make them look good,” says Eva,” I take this very seriously. There isn’t a piece in my collection that I won’t wear.

The energetic affair included a red carpet, champagne and the designer herself, as Mendes was on hand to greet and take photos with purchasers. Greeting each woman with a warm hug, she thanked everyone for their support and encouraged feedback. I absolutely loved the line, and found it hard to just choose one (for now). I settled for the same billowy blouse Eva wore to the affair-which is actually a bodysuit! It creates the perfect complement to my favorite high-waisted skirts without the pesky bunching and adjusting you have to do with a blouse of lighter fabric.

Turns out I wasn’t the only woman who felt that way as quite a few pieces from her line are already sold out! Take a look below for more pictures of the affair, and be sure to visit www.NYAndCompany.com to grab some for your very own!

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3 thoughts on “Out & About; BLF at the Launch of Eva Mendes for New York & Company!

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